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Touchpoint
p-ISSN: 1868-6052
e-ISSN: 2940-2778
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The New Service AgentsAngélica Flechas, María José LoyolaTouchpoint - Business Transformation by Design 16 No. 3 (2025)https://doi.org/10.30819/touchpoint.16-3.12 pp: 63-67 2025-09-19 |
Flechas, A., & Loyola, M.J. (2025). The New Service Agents. Touchpoint - Business Transformation by Design, 16 (3), 63-67. doi:10.30819/touchpoint.16-3.12
@article{Flechas_2025,
doi = {10.30819/touchpoint.16-3.12},
url = {https://doi.org/10.30819/touchpoint.16-3.12},
year = 2025,
publisher = {Logos Verlag Berlin},
volume = {16},
number = {3},
pages = {63-67},
author = {Angélica Flechas, María José Loyola},
title = {The New Service Agents},
journal = {Touchpoint - Business Transformation by Design}
}
url = {https://doi.org/10.30819/touchpoint.16-3.12},
year = 2025,
publisher = {Logos Verlag Berlin},
volume = {16},
number = {3},
pages = {63-67},
author = {Angélica Flechas, María José Loyola},
title = {The New Service Agents},
journal = {Touchpoint - Business Transformation by Design}
Abstract
Jumbo and Santa Isabel are two Chilean supermarket chains belonging to the Cencosud group which, although sharing the same service vision, cater to different customer segments. Jumbo focuses on quality, variety and an extensive shopping experience, while Santa Isabel prioritises convenience, speed and competitive prices.
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