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Touchpoint

p-ISSN: 1868-6052
e-ISSN: 2940-2778

Touchpoint - Designing from Within

Scaling In-house Service Design

Saksham Panda

Touchpoint - Designing from Within 15 No. 3 (2024)
https://doi.org/10.30819/touchpoint.15-3.12     pp: 54-56     2024-12-06
Scaling In-house Service Design

Cite: APA    BibTeX

Panda, S. (2024). Scaling In-house Service Design. Touchpoint - Designing from Within, 15 (3), 54-56. doi:10.30819/touchpoint.15-3.12
@article{Panda_2024,
doi = {10.30819/touchpoint.15-3.12},
url = {https://doi.org/10.30819/touchpoint.15-3.12},
year = 2024,
publisher = {Logos Verlag Berlin},
volume = {15},
number = {3},
pages = {54-56},
author = {Saksham Panda},
title = {Scaling In-house Service Design},
journal = {Touchpoint - Designing from Within}
}

Abstract
In-house service design teams have the great advantage of being placed with all other moving parts of the organisation. Each project becomes an opportunity to change the organisation and to influence how they think and work. There’s real-time domain learning, involvement with stakeholders, and business. A team can build long-term relationships with employees and create a knowledge pool. A wider diffusion of service design practices in organisations has significant potential to improve service innovation. However, further work is needed to strengthen the connection between management and service design. There’s a lot of scope to drive long-term, systemic changes.
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